By Karen Southwick
In 1982, a bit upstart named solar was once making waves within the high-tech with its groundbreaking computing device know-how, while early opponents brushed aside the corporate as now not worthy wasting sleep over. considering that then, sunlight Microsystems has develop into a powerful presence within the undefined, making its personal ideas and taking no prisoners, and is at the moment poised to arrive the top aspect of its ascendancy--the problem of Microsoft's dominance over the way forward for computing.The motive force in the back of this as soon as fledgling corporation is a guy who has been defined as brash, unconventional, bold, forward-looking, and infrequently even his personal worst enemy. Scott McNealy grew to become sunlight into the multibillion-dollar good fortune it really is today--a developer of cutting edge software program like Java that's revolutionizing the computing landscape.High midday is the interior tale of Sun's upward thrust to strength, from its shaky begin in Silicon Valley via its transformation lower than the competitive and inspirational management of McNealy. Karen Southwick finds the behind-the-scenes maneuverings of McNealy and sunlight, with candid interviews from the major avid gamers and insights into the internal workings of the high-tech industry.This publication examines how scrappy underdog sunlight overcame its greater and supposedly more durable rivals, combining labor, tenacity, and gifted humans to construct a extra cutting edge and versatile corporation. you are going to learn the way McNealy moved sunlight up the meals chain, demanding extra validated businesses like Hewlett-Packard and electronic gear by means of increasing Sun's product line and refocusing the business.High midday expertly chronicles McNealy's successful background with sunlight, from his early days as vice chairman of producing to a CEO identified for taking pictures directly from the hip with out regard for the results. you will find how "Javaman"--as Fortune journal dubbed McNealy--prompted solar to take hazards that finally allowed it to outlive, thrive, and dominate--making Microsoft get up and take become aware of. and you may see how Sun's looming showdown with this colossal provides wide-reaching implications for companies and shoppers alike. between excessive Noon's revelations:* a brand new point of view on how the advanced, contradictory McNealy formed his corporation and shaped its approach* perception into vital concerns dealing with the high-tech undefined, equivalent to community desktops and the way forward for the net* An insider view of the maneuverings of powerhouses, together with Microsoft, Oracle, Netscape, IBM, and Intel* either pleasing and instructive, excessive midday deals necessary classes for taking cost of your future and succeeding in a fast moving, unpredictable, or even opposed environment.Advance compliment for Karen Southwick's excessive Noon"High midday captures the electrical energy and drama of 1 of an important high-tech sagas of our time. wealthy with perception in addition to formerly undisclosed stories."--Jim Moore, Founder, GeoPartners learn, Inc. writer of The demise of Competition"High midday unearths the interior tale of 1 of the firms Microsoft fears such a lot, sunlight Microsystems. Southwick makes use of her willing perception to inform the tale of ways 4 twenty-somethings created a firm that has grown from a small vendor of clinical desktops to 1 of the main dominant high-tech enterprises within the world."--Eric Nee, Editor, Fortune"Scott McNealy is likely one of the most complicated, interesting participants in excessive tech. Karen Southwick captures the contrarian spirit of sunlight Microsystems and the exciting personalities that run it."--Howard Anderson, President, the american Group"High midday takes us on a immediately route to the future."--Dr. Eric Schmidt, Chairman and CEO, Novell, Inc."High midday illustrates how an organization can reach the know-how via a fragile stability among force, expertise, and timing."--Carol Bartz, Chairman and CEO, Autodesk
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Extra resources for High Noon: The Inside Story of Scott McNealy and the Rise of Sun Microsystems
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A bitter Khosla was persuaded to leave in the fall of 1984, although he remained on the board for several more years. Even though Khosla walked away with founder's stock worth several million dollars, "with Vinod, money was secondary," Broyles notes. " But Khosla's heavy-handed tactics had not endeared him to his fellow managers nor to employees. Several Sun old-timers tell the story of the companywide meeting called to inform everyone that Khosla was stepping down. Instead of the expected barrage of questions, only one intrepid engineer raised his hand.
A year or so later, for example, Sun bid on a contract with the National Security Agency, which had already bought Apollo workstations in the past. "I thought Sun might get 40 percent of the contract and Apollo 60 percent," recalls Gage, who handled the negotiations. " The NSA deal underscored the importance of Sun's use of a standard operating system, because federal agencies needed to exchange information and were moving to Unix as the means. Sun was well on its way to a goal no one would have believed possible even months before: overtaking Apollo.
He often touches on the stupidity of government regulations on encryption, which prevent Sun from exporting some of its products; the need to allow more immigrants into the United States to fill the technology industry's workforce needs; and, of course, the desirability of enforcing antitrust laws. But all his public relations people admit there is no such thing as a scripted McNealy performance; he marches to his own inner voice. Perhaps no one knows his speaking style better than Jeremy Barnish, director of corporate public relations for Sun and executive speechwriter for the last four years.