By Christopher Witt
Take into consideration the main robust speech you’ve ever heard a pacesetter provide. What made that speech–and that speaker–memorable was once most probably a mixture of authenticity, degree presence, masterful supply, and–above all–an inspirational message. no one ever walked out of an outstanding speech announcing, “I enjoyed the way in which she used PowerPoint.” but, all too usually, audio system depend on instruments love it to hold them via a presentation. genuine leaders communicate to make a distinction, to advertise a imaginative and prescient, to alter the way in which humans imagine and believe and act. Their skill to steer is going hand in hand with their skill to get their message throughout, it doesn't matter what dimension viewers they’re addressing. Drawing on his years of expertise in training executives, Christopher Witt exhibits not only easy methods to make a speech yet why and in case you may still make one. His functional suggestion on how one can take your video game to the subsequent point comprises: • you're the message. Who you are–your personality, event, values–shapes the message your listeners pay attention. • content material is king. supply is critical, however it is barely the helpful–or unhelpful–servant of your message. So construct each one speech round one, and just one, “Big Idea.” • A burdened brain continually says no. if you wish your listeners to claim definite, you’ve acquired to lead them to comprehend what you will want them to do and why they need to care. • Dare to do the unforeseen. Leaders comprehend the principles, they usually recognize whilst, why, and the way to wreck them. In chapters that may be learn in 5 mins or much less and in a booklet that may be undergone in a single sitting, Witt indicates you ways to develop into extra convinced, extra commanding, extra compelling audio system. yet this isn’t only a publication approximately conversing. It’s approximately management and approximately how people–CEOs and PTA presidents, small company proprietors and revenues reps, center managers and techno geeks–can current themselves and their rules with higher influence.
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Additional resources for Real Leaders Don't Do PowerPoint: How to Sell Yourself and Your Ideas
Sample text
It’s easy to stand for security, for happiness, for prosperity, for justice. But what about taking that to the next level and standing for some controversial way of achieving security, happiness, prosperity, or justice? President Lyndon Johnson, a son of the segregated South, addressed Congress in 1965 and urged it to strike down laws that kept blacks from voting. “I speak tonight for the dignity of man and the destiny of democracy,” he said. “There is no constitutional issue here. The command of the Constitution is plain.
Stands don’t get much clearer than that. The deputy director of a state agency periodically made reports to other state agencies, in order to win their approval and to gain their financial backing for huge infrastructure projects. He was rarely successful. His boss asked me to work with him to improve his win rate. Before his next presentation, I listened to what he planned on saying. He clearly outlined the project and its scope. He explained the reasons it was behind schedule. And he discussed three ways to get it back on track.
Just because everyone else in the program or in your organization or in your field uses PowerPoint or stands behind the lectern or sticks to a script doesn’t mean you have to. “ ‘Safety first’ has been the motto of the human race for half a million years,” wrote turn-of-the-century journalist Herbert N. Casson, “but it has never been the motto of leaders. Leaders must face danger. qxp 12/10/08 9:12 AM Page 43 L EARNING FROM O PRAH o matter how much of a big shot you may think you are, no matter how high your firm’s stock price has soared or how often you’re a talking head on CNBC, your audience doesn’t care what you know until it knows that you care.